We Hit the
Scene in 1990

With Heritage-inspired
denim in authentic

Ripped Destruction
And Vintage
Embroidery Stay True
To Out L.A. Roots

You Could Call
us pioneers.
Thing is, we're just
Getting Started.
Lucky Brand Men
Always feel your best with stylish Men from Lucky Brand. Stay on top of the latest trends with a variety of options. Shop our Men selection for bold fashion statements and enjoy the impeccable quality and attention to detail. Lucky Brand products are essential accents for your personal style. Add some confidence to your everyday look with the Men collection from Lucky Brand.